# Sistava vs Tofu *AI Marketing and Content* Tofu vs Sistava Tofu is agentic demand generation for B2B growth teams: always-on campaigns that run inside your existing GTM stack rather than replacing it, personalised at scale across outbound, lead nurture, event follow-up, sales acceleration, re-engagement and expansion. It integrates natively with Salesforce, HubSpot, Marketo and Outreach, and counts Wunderkind, RingCentral, Fastly and Replicant as customers. Sistava targets the company that does not have that stack yet and needs the function itself. > **Bottom line:** Sistava works with no existing GTM stack, which is the normal situation for a founder or small team. Tofu is designed to layer onto Salesforce, HubSpot, Marketo or Outreach. ## Profile - **Pricing:** Not published. Demo-gated with pricing quoted through sales. - **Founded:** Not publicly disclosed - **Funding:** Not publicly disclosed - **Focus:** Agentic demand generation and always-on campaigns inside an existing GTM stack ## Why Sistava - Sistava works with no existing GTM stack, which is the normal situation for a founder or small team. Tofu is designed to layer onto Salesforce, HubSpot, Marketo or Outreach. - Sistava covers support, operations and finance as well as marketing, from one workforce. Tofu is focused on demand generation campaigns. - Sistava is self-serve with published pricing from a free tier. Tofu is demo-gated with pricing through sales. - Sistava employees hold layered memory across every channel and function, so support insight informs the campaign. Tofu personalises from the GTM data it connects to. - Sistava can drive a browser or desktop and connect any custom MCP server, so it reaches tools with no integration. Tofu works through its native GTM integrations. ## Feature Comparison | Feature | Tofu | Sistava | |---|---|---| | | ✗ | ✓ | | | Core product | ✓ | | | ✗ | ✓ | | | Deep native | Via integrations | | | Demand generation | Sales, Marketing, Support, Ops | | | ✗ | ✓ | | | ✗ | ✓ | | | ✗ | ✓ | | | ✗ | ✓ | | | GTM stack data | Layered short-term, long-term, graph | | | ✗ | ✓ | | | Demo-gated | Free (2,000 lifetime credits) + $49/mo |