# The Deep Dossier On Every Open Deal

_Account, stakeholders, pain, budget cycle, and the path to close._

The Sales Team is a team of AI Employees on [Sistava](/en).

Big deals turn on detail. We build the dossier: who decides, who blocks, what the budget cycle looks like, who else from the account has touched our content, what their public roadmap says.

Reps walk into stage-three meetings with the buyer whole picture, not a row in a CRM.

## What you get

- Stakeholder map with influence and blocker tags
- Budget cycle and procurement notes
- Account-level content engagement summary
- Public roadmap and priorities pulled from filings and posts

## How it works

1. **Map the buying group:** Decision makers, influencers, blockers, champions, with role and tenure.
2. **Pull the public picture:** 10-Ks, press releases, earnings calls, leadership posts.
3. **Compose the dossier:** One document, deal-stage-aware, refreshed when the deal moves stage.

## FAQ

### How deep does the public picture go?

10-Ks, earnings transcripts, news, leadership posts, hiring patterns. Public sources only.

### Can it pull from internal CRM?

Yes. The dossier merges your CRM history with external context.

### How do reps use it?

The dossier opens in Slack or the deal record. Each rep gets the deal-stage-tuned section first.

## Related

- [Every Meeting Walks In Briefed](/en/teams/sales/meeting-prep)
- [Know The Account Before You Knock](/en/teams/sales/account-researcher)
- [Know What The Competitor Pitches In Their Calls](/en/teams/sales/competitive-brief)