Is There an AI That Can Send Cold Emails for Me?

Yes, It Exists. Here Is How It Actually Works.

Most founders spend hours every week on cold outreach that should not require their attention at all. Researching prospects, writing the first line, sending the email, remembering to follow up three days later, following up again. All of it is repeatable, all of it is learnable, and all of it can be handled by an AI Sales employee running on your behalf.

[Sistava's Sales SDR](/) is an AI employee that does exactly this. It is not a mail merge tool. It is not a template blaster. It researches each prospect, writes a personalized opening line based on their company, their role, and what they have been doing recently, and sends the email from a real address at your company domain. Replies land in your inbox. Hot leads get flagged immediately.

What the AI Does Step by Step

Your AI Sales SDR starts each day by pulling its prospect queue. It cross-references with your CRM to remove anyone already in your pipeline. For each new prospect it researches their company, their recent activity, their job title, and what they might care about. Then it writes the email, a real first line, not a token swap.

The email goes for your review on the first batch. You approve or edit, and the SDR learns from what you change. By the second week, most founders are approving batches without reading every line. By month two, the emails sound exactly like you wrote them.

Follow-ups happen automatically on the schedule you set: day three, day seven, day fourteen. The SDR tracks opens, flags replies, handles basic objections in the thread, and books demos directly into your calendar when a prospect says yes. You walk into calls without having done the outreach yourself.

How This Compares to the Other Options

How to Set It Up

1. Define your ICP — Tell the SDR who to target: industry, company size, job title, signals to look for. The tighter the brief, the better the outreach. Vague ICP = mediocre emails.
2. Connect your email and CRM — OAuth into Gmail or Outlook and connect HubSpot, Salesforce, or your CRM of choice. The SDR will pull existing contacts to avoid duplicates and log every new touchpoint.
3. Set your sequence — Define your follow-up cadence, tone, and any topics that are off-limits. Set approval rules for the first batch while you calibrate. Most founders stop approving individual emails within two weeks.
4. Review the first batch, let it run — Your SDR brings you the first set of emails for review. You edit what feels off, approve what looks right, and the learning carries forward. After that, check your activity log once a day and handle the hot replies.

Meet the Sales Team

Sistava's SDR comes as part of a pre-trained sales team. You can hire just the SDR, or add an Account Manager who handles replies and nurture, and a Team Leader who coordinates them. Browse the full roster below.

What You Get When You Try It

When you start on Sistava, your SDR is ready to run within the hour. You upload your ICP brief, connect Gmail, add your CRM. The SDR introduces itself, asks the questions a good new hire would ask, and runs its first prospect batch. By end of day one you have a queue of drafted emails waiting for your review.

By end of week one, outreach is running on autopilot. You are checking a dashboard instead of writing emails. Your time is going to actual conversations with prospects, not hunting for them. That shift is what founders describe when they say they finally have a sales function.