Email Sequences That Earn Opens Past Touch One
Onboarding, nurture, re-engagement, all written and tested.
The Marketing Team is a team of AI Employees on Sistava.
Email sequences die when each touch reads the same. We write the full ladder: each email carries a different angle, a different hook, a different CTA, sequenced to where the reader is in their journey.
Open rates climb across the sequence because each email earns the next one. Reply tracking feeds back into the next iteration so the cadence keeps improving.
What you get
- Full sequence written, not single emails
- Subject-line variants tested per send
- Reply tracker feeds the next iteration
- Re-engagement branches for cold subscribers
How it works
- Define the goal: Onboard, nurture, re-engage, upsell, win back. Each gets a distinct sequence shape.
- Write the ladder: Each email earns the next, with different hooks and CTAs.
- Test and iterate: Subject and body variants run on every send; winners propagate.
FAQ
Which ESP does it work with?
Major ones: HubSpot, Klaviyo, Customer.io, Mailchimp, Marketo, ActiveCampaign. Custom integrations on request.
Can it do behavioral triggers?
Yes. Sequences fire from your event data (signup, view, abandon, etc.) with delay rules per branch.
How does it avoid spam folders?
Pairs with the email-warmup capability for sender reputation, plus best-practice content rules baked into every draft.